
This is a PREVIOUS workshop
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Contemporary Scripts: Lettering for the 21st Century with Mike Gold
from American Greetings

Saturday & Sunday, August 18 & 19, 2007, 9 a.m.-4 p.m.
FREE Slide
Show Lecture Friday, August 17, from 7-9 p.m. at PCC Sylvania, CT 212
Maximum 20 students
Class Level: Beginner-Advanced
$100 PSC members, $125 non-members ($25 membership
included: please include a completed membership
form when submitting your
registration)
The class goal is to look beyond the traditional, formal calligraphic
model to ways of lettering that are more appropriate in contemporary
personal, commercial and fine art. The type of hand lettering being
used by lettering artists today is very different from the kind of
hand lettering done 500 years, 50 years, or even 5 years ago. The class
plan is to provide some guiding design principles that will serve the
artist in modifying or creating any new lettering for a particular
job or piece of art. These principles will also provide a foundation
to critique lettering and understand why it works and why it looks
so fresh. We will look at how formal pointed and broad pen scripts
like Italic and Roundhand as well as one's handwriting can provide
a springboard for more contemporary scripts. We will consider freely
drawn and built-up letterforms. We will practice with a variety of
tools (pen & brush), writing surfaces and media. We will explore
ways to create unique lettering styles that break many or all of the
traditional rules, making it both personal and expressive.
Don’t miss this rare opportunity to experience a workshop with
Mike Gold!
About Mike Gold: Mike has worked the last 15 years
as a lettering artist at American Greetings. He has an M.A. in Visual
Communications and 25 years' experience as a commercial artist. Mike
has taught around the country and at two international conferences
with his friend and collaborator Judy Melvin. Collaboration has been
a feature of much of his personal work. Mike's work has been included
in numerous Letter Arts Review annuals since 1991. Visit his
website: www.abbeygolddesign.com
Confirmation and supply list will be sent upon acceptance into the
workshop.
Mike Gold Workshop Review
One of the privileges of being a member of the Pittsburgh Calligraphy
Guild is meeting extraordinary practitioners of a time honored art
form. A recent
workshop brought such a practitioner, Mike
Gold from the American Greeting Card Company, to Pittsburgh
for a two day tour de force.
As in any art form there is the formal
aspect, the crafting of the letters. The calligrapher commonly
works in alliance with the creator of statements by rendering the
words with skill and grace to lend visual beauty to beautiful and
meaningful words.
There is another aspect to the craft that elevates
it to the level of Fine Art. Humans are beings with profound appetites,
we crave satisfaction of all our five senses but most of all we need
the expression and definition of emotions. Beauty satisfies the senses
and the expression of feeling satisfies our inner being, our soul if
you will, that we seek to define and by defining possibly refine to
reach a deeper state of being. We usually think of music, images and
sculptures as a vehicle through which we liberate and define our feelings
and believes. We now must add calligraphy to the traditionally excepted
forms of expression due to the redefinition of the nature of calligraphy
by 20th century calligraphers.
Expression demands profound insight and
the ability to allow what emerges from that inner depth to guide the
hand and mind to make visual decisions. In any form of art that is
the most difficult aspect in creating a tangible expression of an experience.
Those who succeed we revere as masters of their respective form of
expression.
It is a daunting task to guide those willing to follow to
experience the liberating of sincere expressions, one such brave man,
Mike Gold, came to Pittsburgh and guided those who participated in
his workshop with patience, kindness and generosity that is only possible
from those who have in thought and deed reached deeply within and touched
the sublime aspect of the self. Frustration and exhilaration helped
those he guided to hone understanding of the potential of infusing
calligraphy with a power that transcends mere skill.
~by Flavia
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